I think at the end of the day, big brands will do only what makes the most money. Sure they can start now with a selfless goal. But as soon as they see views and revenue dropping, I doubt they'll relax and "trust the process". YouTubers will panic. Sponsors will panic. The algorithm will panic.
And they'll go back to interviewing the most polarizing people they can find.
"Don't subscribe" has 1.2m subs lol
I think at the end of the day, big brands will do only what makes the most money. Sure they can start now with a selfless goal. But as soon as they see views and revenue dropping, I doubt they'll relax and "trust the process". YouTubers will panic. Sponsors will panic. The algorithm will panic.
And they'll go back to interviewing the most polarizing people they can find.
Great piece!